Many site owners have learned how to tap into great results in Microsoft's new "decision" search engine that produce lower bounce rates than the other major engines do. The question comes up for people unfamiliar with Bing about what are the special steps for Bing rankings using good website optimization that helps gain top page ranking (PR) on this new search engine poised to take on all the established competitors.

Domain Age Should be Ripe

Domain age plays a huge role determining PR on every search engine. Bing follows this criteria looking for sites that have been in existence for a bit of time. A site that has been around for a while will have an old name. Follow the reverse thinking to find that whenever an engine encounters an old domain name it will recognize it as a quality site because it is standing the test of time. Wherever possible, try to use obtaining a domain name with a little bit of road experience as one of your special steps for Bing ranking.

I Haven't Heard That Before

Bing is definitely an original content junkie. It especially likes to see a ton of original content on site landing pages. Plus, as is the trend these days, ranking follows along with how well you place relevant content on your website. It is extremely important that your content is always original and fresh. In fact, Bing will reward you with better PR if you get into the habit updating your content frequently. Site owners learning to change, improve and adapt to using nothing but relevant copy as one of the special steps for Bing ranking will find themselves at the top if the results page.

The Word Must be Key

Bing is in love with page titles that are keyword rich as well as specific to the site subject matter. You should choose a different title for each page that is distinctly unique. Stop naming your page "Home," or "About Us." The page title is just as important as your original content when seeking top PR on Bing. Although there is nothing demanding completion of the